Most business cards try to say everything. The good ones do one thing well.
When Vernon Barnard’s card was designed, the job was clear: get fans to his music. So the card has one hero, a QR code. One scan takes you to an interactive Linktree with his music, YouTube, Spotify, socials and booking information.
One scan. Everything Vernon.
Ask these before you print
- Who is going to get this card, and where?
- What should they do next: call, book, follow or buy?
- What will still be true in a year? Don’t print things that change.
Print is part of your brand
For Golf Carts & All, the cards, golf shirts, vehicle stickers and email signatures all look like they belong together. That’s what makes a small business look established: the same brand, everywhere people meet it.